Today, hundreds and thousands WordPress website owners are trying to keep their business afloat and make some efforts without advertising and marketing means. Well, we should say that it can be hard sometimes. If you are one of those who hasn’t yet familiarized yourself with online advertising, it’s time to do so.
Banner ads is a form of the online advertising, performed through banners. The goal of banner ads is to promote one or another product, service or brand. Display advertising can take the visitor from the host website to the advertiser’s website or a specific landing page.
You can start a banner advertising campaign with PromoBar or Google AdSense plugins.
1. PromoBar
Banner ads are dedicated to generate traffic to a website by linking to it.
PromoBar plugin is a simple tool for displaying banners with any content on your WordPress website. You can launch it on the certain pages, choose a banner position to make it fully suitable for your website design, customize the appearance to make it unique.
Simple settings and nothing in excess: effective tools which can help you to choose your ad units background, text color, width, and much more.
2. Google AdSense
Almost everyone has heard about Google ads and Google AdSense service. The advantage of using Google AdSense is that you can earn money by placing ad units on your WordPress website pages, posts, custom posts, search results, categories, tags, and widgets. If you are looking for a way to make your website business more efficient, then you should pay attention to Google AdSense plugin.
Connect your existing Google account to the plugin and receive available ads. The main feature is that you can place ad units where you want to: posts, pages, categories, tags, search results, and widgets.
So, why use banner advertising?
- Brand – you can grow your brand recognition using banner ads so people can easily recognize your product or service.
- It’s a great way to build your users base. You can use PromoBar plugin to get more users sign up and try your product/service.
- Retarget your readers and users – if somebody came on your website but didn’t sign up for your newsletter or didn’t try out your product you can retarget them with banner ads.
As you can see, online ads are useful tools to drive more traffic to your WordPress website, earn money and promote your brand.
So give it a try and you will never back the banners down!
If you have a feature, suggestion or idea you’d like to see in the plugin, we’d love to hear about it! Suggest a Feature
