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Category: WordPress basics

Without a doubt, Facebook is a powerful channel for marketing purposes. In fact, 91% of B2B sellers and 96% of B2C sellers currently use it for advertising and marketing.

The success of your social media marketing strategy depends on interaction, usually in the form of likes, comments, or shares. But high participation rates are easier said than done.

One way to increase engagement for your Facebook business page is to embed it on your website, which can increase the number of likes and comments on your posts without driving viewers away from your site.

Here is a quick guide on how to embed a Facebook feed on a WordPress website. So if you host your website on WordPress this info will be very useful!

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WordPress Glossary – How to Use WP Terms Correctly

In this article, we will analyze the basic terminology of WordPress, for easier understanding and perception.

For someone, posts are equal to pages, someone does not know about posts, only knows about records, and for someone, the archive is “where the documents are.” This article aims to eliminate such errors so that it becomes easier to communicate within the WordPress community.

Before starting, let’s outline a few rules by which I compiled this dictionary:

  • Not all concepts are described here, otherwise, the list of terms will grow into a development guide. But perhaps in the future, there will be a more detailed analysis of WordPress terms.
  • The terms below are not in alphabetical order but are grouped by the scope and arranged by occurrence in wp development and the community.
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How to Choose a WordPress Theme

When it comes to choosing a theme for your WordPress website, there are many options to choose from. There are now more than a few thousand free themes in the WordPress catalog, as well as countless premium themes from various developers.

So how do you choose the stylish theme for your website? In this post, I will talk about 10 things to consider when choosing a WordPress theme to use.

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How to Perfect The Art of Popups

Great advertisements enhance the user experience instead of disrupting it.

By their nature, advertisements are interruptions. This is true whether it’s a multi-million-dollar Super Bowl ad or a fifty cent click on a search engine link.

But that doesn’t mean ads need to be intrusive or disruptive – though many of them are. The very best advertisements add value to the user experience, letting it become something greater than it would be otherwise.

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How to Clear a Website from Viruses and Escape Search Engine Blacklist

Any system can be hacked if you really want to and are willing to put in an effort. Even if it is a unique engine developed from scratch for a specific project. There will always be someone smarter than your security specialist. The task of the webmaster is to set up basic protection, constantly monitor the situation and promptly resolve problems. This is the only way to keep the traffic and loyalty of the target audience. The problem of hacking information sites is very serious. Many webmasters underestimate it and end up losing traffic and money.

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WordPress Maintenance

Creating a website for personal use or business is not even half the battle. The site must fulfill its tasks, which means it requires promotion. The site must work constantly, which means that technical support of the site is needed. 

Everyone talks about the site as an information unit of the Internet space. This is undoubtedly true. However, the site is not a surreal object, but a very real set of folders and files created by hand. All this means that the site is a technical system, and it requires constant technical support of the site. 

The site is like a car. If you abandon its maintenance, then after a while he will definitely not get you anywhere. Moreover, the novelty of the site does not negate its maintenance, but on the contrary, the new site requires increased attention. 

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Website SEO Audit the Checklist for Beginners

A large number of Internet promotion companies make huge checklists, write audits and provide hundreds of A4 pages, half of which are meaningless or just recommendations, the implementation of which takes a huge number of man-hours of working programmer (and therefore money), but the result does not bring anything. 

Website owners should know that a high-quality technical SEO audit is not a list of site problems, made according to a template, and gives nothing but the green lights of validation services.

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user role management

All the WordPress sites are stages, and all the users are merely players. Everyone has their own role, with their own rights. Some have leading roles, others less prominent. It’s time to figure out who is who in more detail. That’s what user role management is about.

In general, it’s an easy topic to talk about. These are just levels of access to site management. Some can do everything, others – almost nothing. The golden mean is just between them, and this is the bulk of the users on the site. 

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